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We turn setbacks into success with digital products that drive growth.

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What We Do
What You Get

  • The software that runs your operation, built around how you actually work rather than how a SaaS vendor assumed you would. You get the workflows, roles and reports that off-the-shelf tools keep almost fitting.

  • Apps that ship to the App Store and Google Play, and keep working once they get there. You get the screens most builds skip – empty, loading, offline, error – specced and priced from the start.

  • Platforms that several kinds of people log into to do their job. You get roles and permissions that survive your second customer, and a cost per module, so you decide what belongs in version one.

  • WordPress has a reputation problem it mostly earned: a bought theme, twenty-five plugins, nobody responsible. You get a custom build with a plugin count low enough to update without holding your breath.

  • Selling online is solved until your business stops looking like the documentation. We use Shopify or WooCommerce where they fit and build custom where they do not – and that judgement is most of the value.

Our Articles

Taking over someone else’s codebase: the first two weeks
Taking over someone else’s codebase: the first two weeks
02 Nov. 2026

Almost entirely about looking rather than changing. Getting the keys, proving it runs, the structured read, what the business depends on, then the written report.

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What a mobile app costs, broken down by module
What a mobile app costs, broken down by module
28 Oct. 2026

No figures, because a number without a scope is not information. What we can publish is the shape: which parts… →

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The real cost of technical debt: what it does to month six
The real cost of technical debt: what it does to month six
24 Oct. 2026

Written for the person paying, not the developer. Some debt compounds and some just sits there, and almost nobody separates… →

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How to audit an AI-generated codebase before you build on it
How to audit an AI-generated codebase before you build on it
20 Oct. 2026

The full checklist, published. Half of it you can run yourself in an afternoon: dependencies, authorisation, the data model, concurrency,… →

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What breaks first in a vibe-coded app
What breaks first in a vibe-coded app
16 Oct. 2026

The visible layer is usually fine. Underneath, it comes apart in a consistent order: authentication, the data layer, concurrency, error… →

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